Company · CIK 0001652044 · SIC 7370 — Services-Computer Programming, Data Processing, Etc. · Nasdaq

Alphabet Inc. · GOOGL

Insider activity reported against this company. All insider holders · Files at: LIFE, CRCM, DNTH, RCUS, ARMO, XFOR, SPRO. On EDGAR ↗

Period1M 3M 6M 1Y 2Y All datashares as filed — not split-adjusted

Open-market activity at this companybuys $4.5M · 1sales $4.70B · 384net −$4.70B

Reported at this company — common stock

Trade	Reported (ET)	Insider	Shares	Avg price	Total	Owned after	Δ stake	Flags
Dec 27, 2016 CGForm 4 →	Dec 27, 6:44 pm EST	Eric E SchmidtExecutive Chairman of Board, Director	314,454	—	—	112,881	—	plan?
Dec 23, 2016 CForm 4 →	Dec 27, 6:20 pm EST	Lawrence PageChief Executive Officer, Director, 10% Owner	16,670	—	—	30,670	—	plan?
Dec 23, 2016 SForm 4 →	Dec 27, 6:20 pm EST	Lawrence PageChief Executive Officer, Director, 10% Owner	33,340	$798.21	$26,612,161	14,000	−70.4%	plan?
Dec 21, 2016 GForm 5 →	Feb 13, 2017, 7:14 pm EST	L John DoerrDirector	31,850	—	—	891,291	—	plan?
Dec 21, 2016 SForm 4 →	Dec 23, 2:51 pm EST	Lawrence PageChief Executive Officer, Director, 10% Owner	66,664	$799.90	$53,324,452	20,138,618	−0.33%	plan?
Dec 21, 2016 CForm 4 →	Dec 23, 2:51 pm EST	Lawrence PageChief Executive Officer, Director, 10% Owner	33,332	—	—	30,666	—	plan?
Dec 21, 2016 SForm 4 →	Dec 21, 9:37 pm EST	Sundar PichaiCEO, Google Inc.	4,000	$797.70	$3,190,815	36,132	−9.97%	plan?
Dec 20, 2016 SForm 4 →	Dec 22, 1:56 pm EST	Lawrence PageChief Executive Officer, Director, 10% Owner	33,332	$804.92	$26,829,642	20,172,326	−0.16%	plan?
Dec 20, 2016 CForm 4 →	Dec 22, 1:56 pm EST	Lawrence PageChief Executive Officer, Director, 10% Owner	16,666	—	—	30,666	—	plan?
Dec 19, 2016 SForm 4 →	Dec 21, 6:50 pm EST	Lawrence PageChief Executive Officer, Director, 10% Owner	33,332	$802.65	$26,753,781	20,188,616	−0.16%	plan?
Dec 19, 2016 CForm 4 →	Dec 21, 6:50 pm EST	Lawrence PageChief Executive Officer, Director, 10% Owner	16,666	—	—	30,666	—	plan?
Dec 12, 2016 SForm 4 →	Dec 12, 4:12 pm EST	David C DrummondSVP, Corporate Development	2,000	$794.93	$1,589,860	21,332	−8.57%	plan?
Dec 7, 2016 SForm 4 →	Dec 7, 5:42 pm EST	Sundar PichaiCEO, Google Inc.	4,000	$762.78	$3,051,106	39,757	−9.14%	plan?
Dec 5, 2016 SForm 4 →	Dec 6, 7:00 pm EST	Sergey BrinPresident, Director, 10% Owner	33,340	$767.77	$25,597,425	19,576,703	−0.17%	plan?
Dec 5, 2016 CForm 4 →	Dec 6, 7:00 pm EST	Sergey BrinPresident, Director, 10% Owner	16,670	—	—	16,670	—	plan?
Dec 2, 2016 SForm 4 →	Dec 2, 7:41 pm EST	Sergey BrinPresident, Director, 10% Owner	33,332	$756.21	$25,206,019	19,593,373	−0.17%	plan?
Dec 2, 2016 CForm 4 →	Dec 2, 7:41 pm EST	Sergey BrinPresident, Director, 10% Owner	16,666	—	—	16,666	—	plan?
Dec 2, 2016 SForm 4 →	Dec 2, 2:34 pm EST	James Grier CampbellVP, Alphabet Corp. Controller	194	$744.59	$144,450	0	−100%	plan?
Dec 1, 2016 SForm 4 →	Dec 2, 7:18 pm EST	Sergey BrinPresident, Director, 10% Owner	16,666	$747.12	$12,451,459	19,610,039	−0.08%	plan?
Dec 1, 2016 SForm 4 →	Dec 2, 7:11 pm EST	Sergey BrinPresident, Director, 10% Owner	16,666	$763.95	$12,731,988	0	−100%	plan?
Dec 1, 2016 CForm 4 →	Dec 2, 7:11 pm EST	Sergey BrinPresident, Director, 10% Owner	16,666	—	—	16,666	—	plan?
Dec 1, 2016 SForm 4 →	Dec 1, 2:52 pm EST	Ann MatherDirector	45	$761.13	$34,251	2,186	−2.02%	plan?
Nov 30, 2016 SForm 4 →	Dec 1, 3:14 pm EST	Sergey BrinPresident, Director, 10% Owner	16,666	$762.95	$12,715,293	19,626,705	−0.08%	plan?
Nov 30, 2016 SForm 4 →	Dec 1, 3:03 pm EST	Sergey BrinPresident, Director, 10% Owner	16,666	$780.76	$13,012,199	0	−100%	plan?
Nov 30, 2016 CForm 4 →	Dec 1, 3:03 pm EST	Sergey BrinPresident, Director, 10% Owner	16,666	—	—	16,666	—	plan?
Nov 29, 2016 SForm 4 →	Nov 30, 9:42 pm EST	Sergey BrinPresident, Director, 10% Owner	33,332	$783.24	$26,106,879	19,643,371	−0.17%	plan?
Nov 29, 2016 CForm 4 →	Nov 30, 9:42 pm EST	Sergey BrinPresident, Director, 10% Owner	16,666	—	—	16,666	—	plan?
Nov 28, 2016 SForm 4 →	Nov 30, 2:24 pm EST	Lawrence PageChief Executive Officer, Director, 10% Owner	16,670	$772.11	$12,871,098	20,205,282	−0.08%	plan?
Nov 28, 2016 SForm 4 →	Nov 30, 2:16 pm EST	Lawrence PageChief Executive Officer, Director, 10% Owner	16,670	$791.46	$13,193,688	14,000	−54.4%	plan?
Nov 28, 2016 CForm 4 →	Nov 30, 2:16 pm EST	Lawrence PageChief Executive Officer, Director, 10% Owner	16,670	—	—	30,670	—	plan?
Nov 25, 2016 SForm 4 →	Nov 29, 3:44 pm EST	Lawrence PageChief Executive Officer, Director, 10% Owner	33,332	$771.38	$25,711,517	14,000	−70.4%	plan?
Nov 25, 2016 CForm 4 →	Nov 29, 3:44 pm EST	Lawrence PageChief Executive Officer, Director, 10% Owner	16,666	—	—	30,666	—	plan?
Nov 25, 2016 CFForm 4 →	Nov 28, 5:57 pm EST	James Grier CampbellVP, Alphabet Corp. Controller	600	$760.99	$161,330	1,218	—	plan?
Nov 25, 2016 CFForm 4 →	Nov 28, 5:53 pm EST	Sundar PichaiCEO, Google Inc.	3,732	$770.00	$1,016,393	36,636	—	plan?
Nov 25, 2016 CFForm 4 →	Nov 28, 5:44 pm EST	Eric E SchmidtExecutive Chairman of Board, Director	16,232	$770.00	$4,413,611	49,423	—	plan?
Nov 23, 2016 SForm 4 →	Nov 28, 8:32 pm EST	Lawrence PageChief Executive Officer, Director, 10% Owner	33,332	$767.32	$25,576,152	14,000	−70.4%	plan?
Nov 23, 2016 CForm 4 →	Nov 28, 8:32 pm EST	Lawrence PageChief Executive Officer, Director, 10% Owner	16,666	—	—	30,666	—	plan?
Nov 23, 2016 CGForm 4 →	Nov 25, 12:38 pm EST	Sergey BrinPresident, Director, 10% Owner	241,500	—	—	19,660,037	—	plan?
Nov 23, 2016 CGForm 4 →	Nov 25, 12:16 pm EST	Eric E SchmidtExecutive Chairman of Board, Director	204,750	—	—	617,648	—	plan?
Nov 22, 2016 SForm 4 →	Nov 25, 11:46 am EST	Lawrence PageChief Executive Officer, Director, 10% Owner	33,332	$779.99	$25,998,667	20,255,284	−0.16%	plan?
Nov 22, 2016 CForm 4 →	Nov 25, 11:46 am EST	Lawrence PageChief Executive Officer, Director, 10% Owner	16,666	—	—	30,666	—	plan?
Nov 21, 2016 SForm 4 →	Nov 22, 9:00 pm EST	Lawrence PageChief Executive Officer, Director, 10% Owner	33,332	$775.83	$25,859,992	20,271,950	−0.16%	plan?
Nov 18, 2016 CGForm 4 →	Nov 22, 9:00 pm EST	Lawrence PageChief Executive Officer, Director, 10% Owner	166,666	—	—	30,666	—	plan?
Nov 16, 2016 SForm 4 →	Nov 16, 5:13 pm EST	Sundar PichaiCEO, Google Inc.	4,000	$756.63	$3,026,534	2,710	−59.6%	plan?
Nov 15, 2016 SForm 4 →	Nov 16, 1:23 pm EST	L John DoerrDirector	14,828	$758.66	$11,249,409	909,141	−1.60%	plan?
Nov 14, 2016 SForm 4 →	Nov 14, 5:46 pm EST	David C DrummondSVP, Corporate Development	2,000	$763.68	$1,527,360	22,332	−8.22%	plan?
Nov 4, 2016 SForm 4 →	Nov 4, 8:52 pm EDT	Sergey BrinPresident, Director, 10% Owner	33,340	$773.93	$25,802,970	19,740,537	−0.17%	plan?
Nov 4, 2016 CForm 4 →	Nov 4, 8:52 pm EDT	Sergey BrinPresident, Director, 10% Owner	16,670	—	—	16,670	—	plan?
Nov 3, 2016 SForm 4 →	Nov 4, 7:48 pm EDT	Sergey BrinPresident, Director, 10% Owner	33,332	$773.24	$25,773,737	19,757,207	−0.17%	plan?
Nov 3, 2016 CForm 4 →	Nov 4, 7:48 pm EDT	Sergey BrinPresident, Director, 10% Owner	16,666	$779.86	$12,997,223	16,666	—	plan?
Nov 2, 2016 CFGForm 4 →	Nov 28, 6:15 pm EST	Diane B GreeneSenior Vice President, Director	5,569	$764.21	$21,398	435	—	plan? late
Nov 2, 2016 SForm 4 →	Nov 4, 11:02 am EDT	Sergey BrinPresident, Director, 10% Owner	33,332	$783.03	$26,099,867	19,773,873	−0.17%	plan?
Nov 2, 2016 CForm 4 →	Nov 4, 11:02 am EDT	Sergey BrinPresident, Director, 10% Owner	16,666	—	—	16,666	—	plan?
Nov 2, 2016 SForm 4 →	Nov 2, 6:22 pm EDT	Sundar PichaiCEO, Google Inc.	4,000	$780.38	$3,121,508	46,404	−7.94%	plan?
Nov 2, 2016 SForm 4 →	Nov 2, 6:13 pm EDT	James Grier CampbellVP, Alphabet Corp. Controller	194	$778.20	$150,971	0	−100%	plan?
Nov 1, 2016 SForm 4 →	Nov 2, 9:22 pm EDT	Sergey BrinPresident, Director, 10% Owner	33,332	$794.91	$26,495,879	19,790,539	−0.17%	plan?
Nov 1, 2016 CForm 4 →	Nov 2, 9:22 pm EDT	Sergey BrinPresident, Director, 10% Owner	16,666	—	—	16,666	—	plan?
Nov 1, 2016 SForm 4 →	Nov 1, 4:59 pm EDT	Ann MatherDirector	43	$788.10	$33,888	2,175	−1.94%	plan?
Nov 1, 2016 SForm 4 →	Nov 1, 4:38 pm EDT	Diane B GreeneSenior Vice President, Director	4,042	$797.97	$3,225,410	9	−99.8%	plan?
Oct 31, 2016 SForm 4 →	Nov 1, 6:22 pm EDT	Sergey BrinPresident, Director, 10% Owner	33,332	$801.53	$26,716,601	19,807,205	−0.17%	plan?
Oct 31, 2016 CForm 4 →	Nov 1, 6:22 pm EDT	Sergey BrinPresident, Director, 10% Owner	16,666	—	—	16,666	—	plan?
Oct 28, 2016 SForm 4 →	Nov 1, 2:50 pm EDT	Lawrence PageChief Executive Officer, Director, 10% Owner	16,670	$803.80	$13,399,343	20,363,616	−0.08%	plan?
Oct 28, 2016 SForm 4 →	Nov 1, 2:21 pm EDT	Lawrence PageChief Executive Officer, Director, 10% Owner	16,670	$827.79	$13,799,248	89,000	−15.8%	plan?
Oct 28, 2016 CForm 4 →	Nov 1, 2:21 pm EDT	Lawrence PageChief Executive Officer, Director, 10% Owner	16,670	—	—	105,670	—	plan?
Oct 27, 2016 SForm 4 →	Oct 31, 10:37 am EDT	Lawrence PageChief Executive Officer, Director, 10% Owner	33,332	$806.49	$26,882,014	20,380,286	−0.16%	plan?
Oct 27, 2016 CForm 4 →	Oct 31, 10:37 am EDT	Lawrence PageChief Executive Officer, Director, 10% Owner	16,666	—	—	105,666	—	plan?
Oct 26, 2016 SForm 4 →	Oct 28, 9:56 pm EDT	Lawrence PageChief Executive Officer, Director, 10% Owner	33,332	$811.20	$27,038,775	20,396,952	−0.16%	plan?
Oct 26, 2016 CForm 4 →	Oct 28, 9:56 pm EDT	Lawrence PageChief Executive Officer, Director, 10% Owner	16,666	—	—	105,666	—	plan?
Oct 25, 2016 CFForm 4 →	Oct 26, 5:51 pm EDT	Sundar PichaiCEO, Google Inc.	3,736	$824.43	$1,088,241	50,029	—	plan?
Oct 25, 2016 CFForm 4 →	Oct 26, 5:34 pm EDT	Diane B GreeneSenior Vice President, Director	69	$817.01	$23,693	91,432	—	plan?
Oct 25, 2016 CFForm 4 →	Oct 26, 5:09 pm EDT	James Grier CampbellVP, Alphabet Corp. Controller	600	$813.11	$172,379	194	—	plan?
Oct 25, 2016 SForm 4 →	Oct 26, 4:45 pm EDT	Lawrence PageChief Executive Officer, Director, 10% Owner	33,332	$819.25	$27,307,274	20,413,618	−0.16%	plan?
Oct 25, 2016 CForm 4 →	Oct 26, 4:45 pm EDT	Lawrence PageChief Executive Officer, Director, 10% Owner	16,666	—	—	105,666	—	plan?
Oct 24, 2016 SForm 4 →	Oct 25, 2:46 pm EDT	Lawrence PageChief Executive Officer, Director, 10% Owner	33,332	$823.31	$27,442,500	20,430,284	−0.16%	plan?
Oct 19, 2016 SForm 4 →	Oct 19, 8:13 pm EDT	Sundar PichaiCEO, Google Inc.	4,000	$801.27	$3,205,063	49,425	−7.49%	plan?
Oct 18, 2016 SForm 4 →	Oct 18, 8:40 pm EDT	John L HennessyDirector	200	$800.00	$160,000	1,247	−13.8%	plan?
Oct 5, 2016 SForm 4 →	Oct 5, 4:51 pm EDT	Sundar PichaiCEO, Google Inc.	4,000	$781.81	$3,127,249	53,050	−7.01%	plan?
Oct 3, 2016 SForm 4 →	Oct 3, 8:27 pm EDT	James Grier CampbellVP, Alphabet Corp. Controller	194	$774.25	$150,205	0	−100%	plan?
Oct 3, 2016 SForm 4 →	Oct 3, 4:02 pm EDT	Ann MatherDirector	44	$779.40	$34,293	2,165	−1.99%	plan?
Sep 30, 2016 SForm 4 →	Oct 3, 3:28 pm EDT	Sergey BrinPresident, Director, 10% Owner	33,340	$791.77	$26,397,477	19,823,871	−0.17%	plan?
Sep 30, 2016 CForm 4 →	Oct 3, 3:28 pm EDT	Sergey BrinPresident, Director, 10% Owner	16,670	—	—	16,670	—	plan?
Sep 29, 2016 SForm 4 →	Sep 29, 9:56 pm EDT	Sergey BrinPresident, Director, 10% Owner	33,332	$748.75	$24,957,235	19,840,541	−0.17%	plan?
Sep 29, 2016 CForm 4 →	Sep 29, 9:56 pm EDT	Sergey BrinPresident, Director, 10% Owner	16,666	—	—	16,666	—	plan?
Sep 28, 2016 SForm 4 →	Sep 28, 8:45 pm EDT	Sergey BrinPresident, Director, 10% Owner	33,332	$792.82	$26,426,150	19,857,207	−0.17%	plan?
Sep 28, 2016 CForm 4 →	Sep 28, 8:45 pm EDT	Sergey BrinPresident, Director, 10% Owner	16,666	—	—	16,666	—	plan?
Sep 27, 2016 SForm 4 →	Sep 28, 4:49 pm EDT	Sergey BrinPresident, Director, 10% Owner	33,332	$796.59	$26,551,966	19,873,873	−0.17%	plan?
Sep 27, 2016 CForm 4 →	Sep 28, 4:49 pm EDT	Sergey BrinPresident, Director, 10% Owner	16,666	—	—	16,666	—	plan?
Sep 26, 2016 CFForm 4 →	Sep 28, 8:06 pm EDT	Sundar PichaiCEO, Google Inc.	65,794	$787.70	$18,296,633	39,163	—	plan?
Sep 26, 2016 CFForm 4 →	Sep 28, 7:45 pm EDT	Ruth PoratSVP, Chief Financial Officer	11,723	$786.90	$3,256,979	23,184	—	plan?
Sep 26, 2016 CFGForm 4 →	Sep 28, 6:03 pm EDT	Diane B GreeneSenior Vice President, Director	10,589	$786.95	$2,037,424	75	—	plan?
Sep 26, 2016 CFForm 4 →	Sep 28, 4:53 pm EDT	James Grier CampbellVP, Alphabet Corp. Controller	600	$786.90	$166,823	2,030	—	plan?
Sep 26, 2016 SForm 4 →	Sep 26, 7:48 pm EDT	Sergey BrinPresident, Director, 10% Owner	33,332	$789.56	$26,317,565	19,890,539	−0.17%	plan?
Sep 23, 2016 GForm 4 →	Oct 18, 8:40 pm EDT	John L HennessyDirector	626	—	—	1,447	—	plan? late
Sep 23, 2016 SForm 4 →	Sep 26, 5:08 pm EDT	Lawrence PageChief Executive Officer, Director, 10% Owner	33,340	$800.75	$26,696,987	89,000	−27.3%	plan?
Sep 23, 2016 CForm 4 →	Sep 26, 5:08 pm EDT	Lawrence PageChief Executive Officer, Director, 10% Owner	16,670	—	—	105,670	—	plan?
Sep 22, 2016 SForm 4 →	Sep 26, 4:44 pm EDT	Lawrence PageChief Executive Officer, Director, 10% Owner	33,332	$800.62	$26,686,429	20,538,620	−0.16%	plan?
Sep 22, 2016 CForm 4 →	Sep 26, 4:44 pm EDT	Lawrence PageChief Executive Officer, Director, 10% Owner	16,666	—	—	105,666	—	plan?
Sep 21, 2016 SForm 4 →	Sep 23, 3:38 pm EDT	Lawrence PageChief Executive Officer, Director, 10% Owner	33,332	$787.26	$26,240,838	20,555,286	−0.16%	plan?
Sep 21, 2016 CForm 4 →	Sep 23, 3:38 pm EDT	Lawrence PageChief Executive Officer, Director, 10% Owner	16,666	—	—	105,666	—	plan?
Sep 21, 2016 SForm 4 →	Sep 21, 4:49 pm EDT	Sundar PichaiCEO, Google Inc.	4,000	$775.34	$3,101,365	35,995	−10.0%	plan?

Reported at this company — derivatives (options, RSUs, warrants)

Trade	Reported (ET)	Insider	Shares	Avg price	Total	Owned after	Δ stake
Nov 16, 2015 CForm 4 →	Nov 16, 7:58 pm EST	Lawrence PageChief Executive Officer, Director, 10% Owner	16,666	—	—	21,496,902	—
Nov 12, 2015 MForm 4 →	Nov 13, 5:28 pm EST	David C DrummondSVP, Corporate Development	5,000	—	—	20,000	—
Oct 30, 2015 CForm 4 →	Nov 3, 8:16 pm EST	Sergey BrinPresident, Director, 10% Owner	16,670	—	—	20,913,476	—
Oct 29, 2015 CForm 4 →	Nov 2, 6:59 pm EST	Sergey BrinPresident, Director, 10% Owner	16,666	—	—	20,930,146	—
Oct 28, 2015 CForm 4 →	Oct 30, 4:19 pm EDT	Sergey BrinPresident, Director, 10% Owner	129,166	—	—	20,946,812	—
Oct 27, 2015 CForm 4 →	Oct 29, 5:09 pm EDT	Sergey BrinPresident, Director, 10% Owner	16,666	—	—	21,075,978	—
Oct 26, 2015 CForm 4 →	Oct 28, 2:27 pm EDT	Sergey BrinPresident, Director, 10% Owner	16,666	—	—	21,092,644	—
Oct 23, 2015 CForm 4 →	Oct 27, 7:21 pm EDT	Lawrence PageChief Executive Officer, Director, 10% Owner	16,670	—	—	21,513,568	—
Oct 22, 2015 CForm 4 →	Oct 26, 8:08 pm EDT	Lawrence PageChief Executive Officer, Director, 10% Owner	16,666	—	—	21,530,238	—
Oct 21, 2015 CForm 4 →	Oct 23, 6:16 pm EDT	Lawrence PageChief Executive Officer, Director, 10% Owner	16,666	—	—	21,546,904	—
Oct 20, 2015 CForm 4 →	Oct 21, 7:34 pm EDT	Lawrence PageChief Executive Officer, Director, 10% Owner	16,666	—	—	21,563,570	—
Oct 19, 2015 CForm 4 →	Oct 20, 5:16 pm EDT	Lawrence PageChief Executive Officer, Director, 10% Owner	16,666	—	—	21,580,236	—
Oct 12, 2015 MForm 4 →	Oct 13, 1:13 pm EDT	David C DrummondSVP, Corporate Development	5,000	—	—	22,500	—

Filed by this entity as an insider elsewhere — common stock

No reported common-stock activity in this period.

Filed by this entity as an insider elsewhere — derivatives (options, RSUs, warrants)

No reported derivative activity in this period.