Form4insider filings, from the source

Company · CIK 0001101215 · SIC 6141 — Personal Credit Institutions · NYSE

BREAD FINANCIAL HOLDINGS, INC. · BFH

Insider activity reported against this company. All insider holders · On EDGAR ↗

1M3M6M1Y2YAll datashares as filed — not split-adjusted
Open-market buys & salesbuys $102.0M · 6sales $215.7M · 28net −$113.7M
$100k$100k$10M$10M$1B$1BbuyssalesMar 2015Feb 2017Jan 2019Dec 2020Nov 2022Oct 2024Sep 2026

Reported at this company — common stock

TradeReported (ET)InsiderSharesAvg priceTotalOwned afterΔ stakeFlags
Jun 1, 2016 SForm 4 →Jun 2, 3:52 pm EDTBruce K AndersonDirector354$221.70$78,482854,073−0.04% plan?
May 17, 2016 GForm 5 →Feb 10, 2017, 4:04 pm ESTCharles L HornEVP & Chief Financial Officer1,925——25,876— plan?
Mar 9, 2016 MForm 4 →Mar 11, 4:02 pm ESTKenneth R JensenDirector2,512$53.54$134,49268,850— plan?
Feb 22, 2016 FForm 4 →Feb 24, 4:07 pm ESTLaura SantillanSVP, Chief Acctg. Officer342$210.04$71,83421,594— plan?
Feb 22, 2016 FForm 4 →Feb 24, 4:06 pm ESTBryan A PearsonEVP & President, LoyaltyOne2,858$210.04$600,29422,495— plan?
Feb 22, 2016 FForm 4 →Feb 24, 4:06 pm ESTMelisa A MillerEVP & Pres, Card Services1,941$210.04$407,68836,396— plan?
Feb 22, 2016 FForm 4 →Feb 24, 4:05 pm ESTBryan J KennedyEVP & President, Epsilon2,240$210.04$470,490122,661— plan?
Feb 22, 2016 FForm 4 →Feb 24, 4:04 pm ESTCharles L HornEVP & Chief Financial Officer1,471$210.04$308,96929,091— plan?
Feb 22, 2016 FForm 4 →Feb 24, 4:03 pm ESTEdward J HeffernanPresident and CEO, Director5,227$210.04$1,097,879235,428— plan?
Feb 17, 2016 FForm 4 →Feb 19, 4:08 pm ESTLaura SantillanSVP, Chief Acctg. Officer355$195.27$69,32121,936— plan?
Feb 17, 2016 FForm 4 →Feb 19, 4:07 pm ESTBryan A PearsonEVP & President, LoyaltyOne3,026$195.23$590,76625,353— plan?
Feb 17, 2016 FForm 4 →Feb 19, 4:06 pm ESTMelisa A MillerEVP & Pres, Card Services2,104$195.51$411,34538,337— plan?
Feb 17, 2016 FForm 4 →Feb 19, 4:05 pm ESTBryan J KennedyEVP & President, Epsilon2,302$195.29$449,558124,901— plan?
Feb 17, 2016 FForm 4 →Feb 19, 4:05 pm ESTCharles L HornEVP & Chief Financial Officer1,461$195.79$286,04930,562— plan?
Feb 17, 2016 FForm 4 →Feb 19, 4:04 pm ESTEdward J HeffernanPresident and CEO, Director5,975$195.13$1,165,901240,655— plan?
Feb 16, 2016 AForm 4 →Feb 17, 4:11 pm ESTLaura SantillanSVP, Chief Acctg. Officer2,054——22,291— plan?
Feb 16, 2016 AForm 4 →Feb 17, 4:10 pm ESTBryan A PearsonEVP & President, LoyaltyOne9,153——28,379— plan?
Feb 16, 2016 AForm 4 →Feb 17, 4:10 pm ESTJoseph L Motes IIISVP, General Counsel & Secy2,119——3,780— plan?
Feb 16, 2016 AForm 4 →Feb 17, 4:09 pm ESTMelisa A MillerEVP & Pres, Card Services8,870——40,441— plan?
Feb 16, 2016 AForm 4 →Feb 17, 4:08 pm ESTBryan J KennedyEVP & President, Epsilon8,849——127,203— plan?
Feb 16, 2016 AForm 4 →Feb 17, 4:07 pm ESTCharles L HornEVP & Chief Financial Officer7,170——32,023— plan?
Feb 16, 2016 AForm 4 →Feb 17, 4:06 pm ESTEdward J HeffernanPresident and CEO, Director25,130——246,630— plan?
Feb 11, 2016 SForm 4 →Feb 12, 4:04 pm ESTBryan A PearsonEVP & President, LoyaltyOne3,724$180.78$673,21019,226−16.2% plan?
Feb 11, 2016 MForm 4 →Feb 12, 4:04 pm ESTBryan A PearsonEVP & President, LoyaltyOne3,724$43.01$160,16922,950— plan?
Feb 9, 2016 SForm 4 →Feb 11, 4:24 pm ESTBryan J KennedyEVP & President, Epsilon7,724$179.00$1,382,596118,354−6.13% plan?
Feb 9, 2016 MForm 4 →Feb 11, 4:24 pm ESTBryan J KennedyEVP & President, Epsilon7,724$43.01$332,209126,078— plan?
Dec 22, 2015 SForm 4 →Dec 24, 1:01 pm ESTBryan A PearsonEVP & President, LoyaltyOne4,000$273.97$1,095,88419,226−17.2% plan?
Dec 22, 2015 MForm 4 →Dec 24, 1:01 pm ESTBryan A PearsonEVP & President, LoyaltyOne4,000$43.01$172,04023,226— plan?
Nov 3, 2015 SForm 4 →Nov 5, 4:01 pm ESTMelisa A MillerEVP & Pres, Card Services5,100$295.68$1,507,99231,571−13.9% plan?
Oct 26, 2015 SForm 4 →Oct 28, 4:01 pm EDTEdward J HeffernanPresident and CEO, Director21,482$294.96$6,336,280225,538−8.70% plan?
Oct 26, 2015 MForm 4 →Oct 28, 4:01 pm EDTEdward J HeffernanPresident and CEO, Director21,482$43.01$923,941247,020— plan?
Aug 18, 2015 SForm 4 →Aug 19, 4:03 pm EDTRoger H BallouDirector1,250$271.57$339,45610,911−10.3% plan?
Aug 17, 2015 AForm 4 →Aug 19, 4:04 pm EDTJoseph L Motes IIISVP, General Counsel & Secy1,661——1,661— plan?
Jun 29, 2015 AForm 4 →Jul 1, 4:06 pm EDTLaurie Anne TuckerDirector418——418— plan?
Jun 29, 2015 AForm 4 →Jul 1, 4:05 pm EDTRobert A MinicucciDirector1,158——122,574— plan?
Jun 29, 2015 AForm 4 →Jul 1, 4:05 pm EDTKenneth R JensenDirector418——66,338— plan?
Jun 29, 2015 AForm 4 →Jul 1, 4:04 pm EDTE Linn Draper Jr.Director799——23,598— plan?
Jun 29, 2015 AForm 4 →Jul 1, 4:03 pm EDTD Keith CobbDirector418——8,071— plan?
Jun 29, 2015 AForm 4 →Jul 1, 4:02 pm EDTRoger H BallouDirector418——12,161— plan?
Jun 29, 2015 AForm 4 →Jun 30, 7:53 pm EDTBruce K AndersonDirector568——854,427— plan?
Jun 2, 2015 SForm 4 →Jun 3, 3:30 pm EDTBruce K AndersonDirector835$299.00$249,665853,859−0.10% plan?
Apr 27, 2015 GForm 5 →Feb 12, 2016, 4:02 pm ESTEdward J HeffernanPresident and CEO, Director4,038——221,500— plan?
Apr 24, 2015 GForm 5 →Feb 12, 2016, 4:03 pm ESTCharles L HornEVP & Chief Financial Officer1,463——24,853— plan?
Apr 23, 2015 SForm 4 →Apr 24, 4:02 pm EDTLaura SantillanSVP, Chief Acctg. Officer3,706$309.88$1,148,40420,237−15.5% plan?
Apr 23, 2015 SForm 4 →Apr 24, 4:01 pm EDTBryan A PearsonEVP & President, LoyaltyOne4,000$310.57$1,242,264100,067−3.84% plan?
Apr 21, 2015 SForm 4 →Apr 23, 4:02 pm EDTBryan A PearsonEVP & President, LoyaltyOne6,000$303.88$1,823,274104,067−5.45% plan?
Apr 20, 2015 SForm 4 →Apr 22, 4:01 pm EDTLeigh Ann K EppersonSVP, General Counsel & Secy1,168$300.03$350,43514,301−7.55% plan?
Mar 30, 2015 SForm 4 →Apr 1, 4:01 pm EDTCharles L HornEVP & Chief Financial Officer8,333$300.30$2,502,38326,316−24.0% plan?
Feb 23, 2015 FForm 4 →Feb 25, 4:10 pm ESTLaura SantillanSVP, Chief Acctg. Officer922$281.54$259,58023,943— plan?
Feb 23, 2015 FForm 4 →Feb 25, 4:09 pm ESTBryan A PearsonEVP & President, LoyaltyOne6,316$281.54$1,778,207110,067— plan?
Feb 23, 2015 FForm 4 →Feb 25, 4:07 pm ESTMelisa A MillerEVP & Pres, Retail Credit Svcs4,284$281.54$1,206,11736,671— plan?
Feb 23, 2015 FForm 4 →Feb 25, 4:06 pm ESTBryan J KennedyEVP & President, Epsilon5,427$281.54$1,527,918118,354— plan?
Feb 23, 2015 FForm 4 →Feb 25, 4:04 pm ESTCharles L HornEVP & Chief Financial Officer3,517$281.54$990,17634,649— plan?
Feb 23, 2015 FForm 4 →Feb 25, 4:03 pm ESTEdward J HeffernanPresident and CEO, Director11,036$281.54$3,107,075225,538— plan?
Feb 23, 2015 FForm 4 →Feb 25, 4:02 pm ESTLeigh Ann K EppersonSVP, General Counsel & Secy1,000$281.54$281,54015,469— plan?
Feb 17, 2015 AFForm 4 →Feb 19, 4:40 pm ESTEdward J HeffernanPresident and CEO, Director27,732$283.85$946,356236,574— plan?
Feb 17, 2015 AFForm 4 →Feb 19, 4:11 pm ESTLaura SantillanSVP, Chief Acctg. Officer2,363$283.85$58,18924,865— plan?
Feb 17, 2015 AFForm 4 →Feb 19, 4:10 pm ESTBryan A PearsonEVP & President, LoyaltyOne11,097$283.85$454,728116,383— plan?
Feb 17, 2015 AFForm 4 →Feb 19, 4:08 pm ESTMelisa A MillerEVP & Pres, Retail Credit Svcs9,581$283.85$328,13140,955— plan?
Feb 17, 2015 AFForm 4 →Feb 19, 4:06 pm ESTBryan J KennedyEVP & President, Epsilon10,176$283.85$301,733123,781— plan?
Feb 17, 2015 AFForm 4 →Feb 19, 4:05 pm ESTCharles L HornEVP & Chief Financial Officer7,808$283.85$230,77038,166— plan?
Feb 17, 2015 AFForm 4 →Feb 19, 4:03 pm ESTLeigh Ann K EppersonSVP, General Counsel & Secy2,380$283.85$58,18916,469— plan?
May 21, 2014 GForm 5 →Feb 13, 2015, 6:02 pm ESTCharles L HornEVP & Chief Financial Officer995——31,984— plan?
Feb 26, 2014 GForm 5 →Feb 13, 2015, 4:04 pm ESTEdward J HeffernanPresident and CEO, Director6,107——215,510— plan?

Reported at this company — derivatives (options, RSUs, warrants)

TradeReported (ET)InsiderSharesAvg priceTotalOwned afterΔ stakeFlags
Nov 22, 2016 MForm 4 →Nov 23, 4:04 pm ESTBryan A PearsonEVP & President, LoyaltyOne4,628——0—
Nov 21, 2016 MForm 4 →Nov 23, 4:02 pm ESTBryan J KennedyEVP & President, Epsilon4,872——0—
Nov 18, 2016 MForm 4 →Nov 22, 4:07 pm ESTEdward J HeffernanPresident and CEO, Director15,223——0—
Mar 9, 2016 MForm 4 →Mar 11, 4:02 pm ESTKenneth R JensenDirector2,512——0—
Feb 11, 2016 MForm 4 →Feb 12, 4:04 pm ESTBryan A PearsonEVP & President, LoyaltyOne3,724——4,628—
Feb 9, 2016 MForm 4 →Feb 11, 4:24 pm ESTBryan J KennedyEVP & President, Epsilon7,724——4,872—
Dec 22, 2015 MForm 4 →Dec 24, 1:01 pm ESTBryan A PearsonEVP & President, LoyaltyOne4,000——8,352—
Oct 26, 2015 MForm 4 →Oct 28, 4:01 pm EDTEdward J HeffernanPresident and CEO, Director21,482——15,223—