Form4insider filings, from the source

Company · CIK 0001616707 · SIC 5961 — Retail-Catalog & Mail-Order Houses · NYSE

Wayfair Inc. · W

Insider activity reported against this company. All insider holders · On EDGAR ↗

1M3M6M1Y2YAll datashares as filed — not split-adjusted
Open-market buys & salesbuys $0 · 0sales $29.8M · 6net −$29.8M
$10k$10k$1M$1M$100M$100MbuyssalesSep 2024Jan 2025May 2025Sep 2025Jan 2026May 2026Sep 2026

Reported at this company — common stock

TradeReported (ET)InsiderSharesAvg priceTotalOwned afterΔ stakeFlags
Sep 14, 2026 SForm 4 →Sep 16, 5:22 pm EDTSteven ConineDirector69,000$103.36$7,132,029291,073−19.2%10b5-1
Sep 14, 2026 SForm 4 →Sep 16, 5:20 pm EDTNiraj ShahChief Executive Officer, Director69,000$103.35$7,131,390291,137−19.2%10b5-1
Sep 8, 2026 SForm 4 →Sep 10, 4:27 pm EDTJon BlotnerPres., Commercial & Operations6,968$100.22$698,333110,376−5.94%10b5-1
Aug 12, 2026 SForm 4 →Aug 14, 7:32 pm EDTNiraj ShahChief Executive Officer, Director69,000$103.36$7,132,112360,137−16.1%10b5-1
Aug 12, 2026 SForm 4 →Aug 14, 7:30 pm EDTSteven ConineDirector69,000$103.36$7,131,752360,073−16.1%10b5-1
Aug 12, 2026 AForm 4 →Aug 14, 7:24 pm EDTJeremy KingDirector2,422——19,965—
Aug 12, 2026 AForm 4 →Aug 14, 7:22 pm EDTAndrea JungDirector2,422——7,154—
Jul 2, 2026 SForm 4 →Jul 6, 4:54 pm EDTJon BlotnerPres., Commercial & Operations5,925$96.29$570,518117,344−4.81%10b5-1
Jul 1, 2026 FMForm 4 →Jul 6, 4:56 pm EDTFiona TanChief Technology Officer42,628$95.14$1,365,92525,280—
Jul 1, 2026 FMForm 4 →Jul 6, 4:55 pm EDTKate GulliverCFO and Chief Admin Officer34,813$95.14$1,079,554171,190—
Jul 1, 2026 FMForm 4 →Jul 6, 4:54 pm EDTJon BlotnerPres., Commercial & Operations34,789$95.14$1,078,792123,269—10b5-1

Reported at this company — derivatives (options, RSUs, warrants)

TradeReported (ET)InsiderSharesAvg priceTotalOwned afterΔ stakeFlags
Jul 1, 2026 MForm 4 →Jul 6, 4:56 pm EDTFiona TanChief Technology Officer28,271——81,219—
Jul 1, 2026 MForm 4 →Jul 6, 4:55 pm EDTKate GulliverCFO and Chief Admin Officer23,466——67,286—
Jul 1, 2026 MForm 4 →Jul 6, 4:54 pm EDTJon BlotnerPres., Commercial & Operations23,450——68,826—10b5-1