Company · CIK 0000793952 · SIC 3751 — Motorcycles, Bicycles & Parts · NYSE
HARLEY-DAVIDSON, INC. · HOG
Insider activity reported against this company. All insider holders · On EDGAR ↗
Reported at this company — common stock
| Trade | Reported (ET) | Insider | Shares | Avg price | Total | Owned after | Δ stake | Flags |
|---|---|---|---|---|---|---|---|---|
| Sep 1, 2026 SForm 4 → | Sep 2, 5:02 pm EDT | Jonathan R RootCFO and CCO | 1,554 | $27.46 | $42,673 | 26,292 | −5.58% | 10b5-1 |
| Aug 11, 2026 PForm 4 → | Aug 13, 4:37 pm EDT | Gayle LittletonCLO, CCO, CAO & Corp Sec | 7,500 | $26.38 | $197,850 | 7,500 | — | |
| Aug 10, 2026 PForm 4 → | Aug 11, 4:20 pm EDT | Artie StarrsPresident & CEO, Director | 10,000 | $25.89 | $258,941 | 25,000 | +66.7% | |
| Aug 3, 2026 SForm 4 → | Aug 5, 4:46 pm EDT | Jonathan R RootCFO and CCO | 1,554 | $24.88 | $38,664 | 27,846 | −5.29% | 10b5-1 |
| Jul 31, 2026 PForm 4 → | Aug 3, 4:18 pm EDT | Daniel J NovaDirector | 40,000 | $24.57 | $982,700 | 47,605 | +526% | |
| Jul 1, 2026 SForm 4 → | Jul 6, 4:31 pm EDT | Jonathan R RootCFO and CCO | 1,554 | $24.44 | $37,980 | 29,400 | −5.02% | 10b5-1 |
Reported at this company — derivatives (options, RSUs, warrants)
| Trade | Reported (ET) | Insider | Shares | Avg price | Total | Owned after | Δ stake | Flags |
|---|---|---|---|---|---|---|---|---|
| Jul 24, 2026 AForm 4 → | Jul 28, 4:16 pm EDT | Gayle LittletonCLO, CCO, CAO & Corp Sec | 39,232 | — | — | 39,232 | — |