SEC Form 4 · accession 0001612849-16-000015
TUBEMOGUL INC · TUBE
Statement of changes in beneficial ownership, as filed. Original on EDGAR ↗
Reporting owner
Brett Wilson
Officer — President, CEO & Director · Director
Period of report
Mar 16, 2016
Accepted (ET)
Mar 18, 2016 · 8:53 pm EDT
Rule 10b5-1 plan
unknown — predates the checkbox
Issuer CIK
0001449278
Table I — non-derivative securities
| Security | Date | Code | Shares | Price | A/D | Owned after | D/I | Nature of ownership |
|---|---|---|---|---|---|---|---|---|
| Common StockF2,F3 | Mar 16, 2016 | S | 15,000 | $11.81 | D | 1,453,029 | D | |
| Common StockF4,F3 | Mar 17, 2016 | S | 12,180 | $11.73 | D | 1,440,849 | D | |
| Common Stock | holding | — | — | — | 18,500 | I | by Child A | |
| Common Stock | holding | — | — | — | 18,500 | I | by Child B | |
| Common Stock | holding | — | — | — | 18,500 | I | by Child C | |
| Common Stock | holding | — | — | — | 250 | I | by Niece | |
| Common Stock | holding | — | — | — | 250 | I | by Nephew |
Table II — derivative securities
No Table II lines on this filing.
Explanation of responses
- F1The reported sale was effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on December 2, 2014.
- F2The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $11.53 to $12.16 per share. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range.
- F3Of the reported shares, 133,779 shares are represented by RSUs.
- F4The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $11.47 to $11.89 per share. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range.