SEC Form 4 · accession 0001140361-16-083226

BOSTON BEER CO INC · SAM

Statement of changes in beneficial ownership, as filed. Original on EDGAR ↗

Reporting owner

Officer — Vice President of Brewing

Period of report

Oct 20, 2016

Accepted (ET)

Oct 21, 2016 · 10:30 am EDT

Rule 10b5-1 plan

unknown — predates the checkbox

Issuer CIK

0000949870

Table I — non-derivative securities

Security	Date	Code	Shares	Price	A/D	Owned after	D/I
Class A Common^F3	Oct 20, 2016	M	1,000	$95.09	A	4,099	D
Class A Common^F2,F3	Oct 20, 2016	S	300	$155.13	D	3,799	D
Class A Common^F3	Oct 20, 2016	S	100	$156.05	D	3,699	D
Class A Common^F3	Oct 20, 2016	S	100	$157.90	D	3,599	D
Class A Common^F3	Oct 20, 2016	S	200	$159.15	D	3,399	D
Class A Common^F3	Oct 20, 2016	S	300	$160.70	D	3,099	D

Security	Conv. / exercise price	Date	Code	Shares	A/D	Exercisable	Expires	Underlying	Underlying shares	Owned after	D/I
Class A Common Stock Option^F4	$95.09	Oct 20, 2016	M	1,000	D	Jan 1, 2016	Dec 31, 2020	Class A Common	30,000	25,000	D

F1The transactions reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 9, 2016.
F2The price shown is the weighted average sale price for the transactions reported on this line. The range of sale prices for the 300 shares is from $155.05 to $155.30. The Filing Person will provide full information regarding the number of shares sold at each separate price upon request of the SEC, the Registrant, or a shareholder of the Registrant.
F3The shares reported include 437 shares of restricted stock subject to vesting conditions.
F4The option vests in five annual installments, on January 1 in the years 2016 to 2020, provided that the Reporting Person remains employed by the Company on the applicable vesting dates.