SEC Form 4 · accession 0001127602-15-002069
HERSHEY CO · HSY
Statement of changes in beneficial ownership, as filed. Original on EDGAR ↗
Reporting owner
Terence L O'Day
Officer — SVP Chief Supply Chain Officer
Period of report
Jan 16, 2015
Accepted (ET)
Jan 20, 2015 · 10:22 am EST
Rule 10b5-1 plan
unknown — predates the checkbox
Issuer CIK
0000047111
Table I — non-derivative securities
| Security | Date | Code | Shares | Price | A/D | Owned after | D/I | Nature of ownership |
|---|---|---|---|---|---|---|---|---|
| Common Stock | Jan 16, 2015 | M | 12,500 | $51.42 | A | 38,007 | D | |
| Common Stock | Jan 16, 2015 | S | 12,500 | $110.00 | D | 25,507 | D |
Table II — derivative securities
| Security | Conv. / exercise price | Date | Code | Shares | A/D | Exercisable | Expires | Underlying | Underlying shares | Owned after | D/I |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Non-qualified Stock Option (Right to Buy)F2 | $51.42 | Jan 16, 2015 | M | 12,500 | D | — | Feb 21, 2021 | Common Stock | 12,500 | 37,875 | D |
Explanation of responses
- F1The shares reported as sold above were sold pursuant to a Rule 10b5-1 plan that was established by Mr. O'Day on February 14, 2014 and which plan has not been amended or modified since adoption. As is customary for plans of this type, it included fixed future sale prices, including the shares sold and reported above at a limit price of $110 per share. Under Company policy, Mr. O'Day is unable to modify the Rule 10b5-1 plan.
- F2The options vest according to the following schedule: 25% vested on February 22, 2012, 25% vested on February 22, 2013, 25% vested on February 22, 2014 and 25% will vest on February 22, 2015.