SEC Form 4 · accession 0001628280-26-047839
Playboy, Inc. · PLBY
Statement of changes in beneficial ownership, as filed. Original on EDGAR ↗
Reporting owner
Bernhard L Kohn III
Officer — CEO & President · Director
Period of report
Jul 7, 2026
Accepted (ET)
Jul 9, 2026 · 8:03 pm EDT
Rule 10b5-1 plan
box not checked
Issuer CIK
0001803914
Table I — non-derivative securities
| Security | Date | Code | Shares | Price | A/D | Owned after | D/I | Nature of ownership |
|---|---|---|---|---|---|---|---|---|
| Common StockF1,F2 | Jul 7, 2026 | S | 108,959 | $1.1884 | D | 5,703,902 | D | |
| Common StockF1,F3 | Jul 8, 2026 | S | 109,342 | $1.1372 | D | 5,594,560 | D | |
| Common StockF1,F4 | Jul 9, 2026 | S | 106,152 | $1.1424 | D | 5,488,408 | D | |
| Common StockF5 | holding | — | — | — | 75,361 | I | by Cold Springs Trust | |
| Common StockF6 | holding | — | — | — | 445,309 | I | by Woodburn Dr LP | |
| Common StockF7 | holding | — | — | — | 50,000 | I | by Bircoll Kohn Family Trust |
Table II — derivative securities
No Table II lines on this filing.
Explanation of responses
- F1Represents shares sold solely to cover the reporting person's tax withholding obligations in connection with the settlement of restricted stock units previously granted to the reporting person. Pursuant to the Issuer's current practices, the disclosed sale of shares was made in connection with the settlement of restricted stock units, solely to cover taxes related to such settlement.
- F2The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions ranging from $1.175 to $1.215, inclusive. The reporting person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.
- F3The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions ranging from $1.12 to $1.17, inclusive. The reporting person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.
- F4The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions ranging from $1.12 to $1.185, inclusive. The reporting person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.
- F5Represents shares of common stock held directly by Cold Springs Trust, of which Mr. Kohn is a beneficiary. Mr. Kohn disclaims beneficial ownership of the shares owned by Cold Springs Trust, except to the extent of his pecuniary interest therein, and the inclusion of these securities in this report shall not be deemed an admission of beneficial ownership of the reported securities for purpose of Section 16 or for any other purpose.
- F6Represents shares of common stock held directly by Woodburn Dr LP, an entity controlled by Mr. Kohn. Mr. Kohn disclaims beneficial ownership of the shares owned by Woodburn Dr LP, except to the extent of his pecuniary interest therein, and the inclusion of these securities in this report shall not be deemed an admission of beneficial ownership of the reported securities for purpose of Section 16 or for any other purpose.
- F7Represents securities held directly by Bircoll Kohn Family Trust, for which Mr. Kohn is a trustee and a controlling person. Mr. Kohn disclaims beneficial ownership of the shares owned by Bircoll Kohn Family Trust, except to the extent of his pecuniary interest therein, and the inclusion of these securities in this report shall not be deemed an admission of beneficial ownership of the reported securities for purpose of Section 16 or for any other purpose.