SEC Form 4 · accession 0001713445-26-000094
Reddit, Inc. · RDDT
Statement of changes in beneficial ownership, as filed. Original on EDGAR ↗
Reporting owner
Steve Ladd Huffman
Officer — CEO & President · Director · 10% Owner
Period of report
Jul 15, 2026
Accepted (ET)
Jul 17, 2026 · 7:12 pm EDT
Rule 10b5-1 plan
yes — trade under a plan
Issuer CIK
0001713445
Table I — non-derivative securities
| Security | Date | Code | Shares | Price | A/D | Owned after | D/I | Nature of ownership |
|---|---|---|---|---|---|---|---|---|
| Class A Common Stock | Jul 15, 2026 | M | 18,000 | $25.29 | A | 391,814 | I | By The XYZ Revocable Trust |
| Class A Common StockF2 | Jul 15, 2026 | S | 100 | $190.68 | D | 391,714 | I | By The XYZ Revocable Trust |
| Class A Common StockF3 | Jul 15, 2026 | S | 300 | $192.18 | D | 391,414 | I | By The XYZ Revocable Trust |
| Class A Common StockF4 | Jul 15, 2026 | S | 600 | $194.19 | D | 390,814 | I | By The XYZ Revocable Trust |
| Class A Common StockF5 | Jul 15, 2026 | S | 2,600 | $195.34 | D | 388,214 | I | By The XYZ Revocable Trust |
| Class A Common StockF6 | Jul 15, 2026 | S | 2,490 | $196.46 | D | 385,724 | I | By The XYZ Revocable Trust |
| Class A Common StockF7 | Jul 15, 2026 | S | 1,981 | $197.58 | D | 383,743 | I | By The XYZ Revocable Trust |
| Class A Common StockF8 | Jul 15, 2026 | S | 5,046 | $198.27 | D | 378,697 | I | By The XYZ Revocable Trust |
| Class A Common StockF9 | Jul 15, 2026 | S | 1,883 | $199.44 | D | 376,814 | I | By The XYZ Revocable Trust |
| Class A Common StockF10 | Jul 15, 2026 | S | 1,600 | $200.47 | D | 375,214 | I | By The XYZ Revocable Trust |
| Class A Common StockF11 | Jul 15, 2026 | S | 900 | $201.31 | D | 374,314 | I | By The XYZ Revocable Trust |
| Class A Common StockF12 | Jul 15, 2026 | S | 300 | $202.25 | D | 374,014 | I | By The XYZ Revocable Trust |
| Class A Common StockF13 | Jul 15, 2026 | S | 200 | $205.69 | D | 373,814 | I | By The XYZ Revocable Trust |
| Class A Common StockF14 | holding | — | — | — | 68,966 | I | EVS Trust - I | |
| Class A Common StockF14 | holding | — | — | — | 6,897 | I | MLH Trust - I | |
| Class A Common StockF14 | holding | — | — | — | 6,897 | I | JDI Trust - I |
Table II — derivative securities
| Security | Conv. / exercise price | Date | Code | Shares | A/D | Exercisable | Expires | Underlying | Underlying shares | Owned after | D/I |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Stock Option (Right to Buy)F15 | $25.29 | Jul 15, 2026 | M | 18,000 | D | — | Dec 25, 2033 | Class A Common Stock | 18,000 | 1,099,255 | I |
Explanation of responses
- F1The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 19, 2025.
- F10The sales were executed in multiple trades at prices ranging from $200.05 to $200.99.
- F11The sales were executed in multiple trades at prices ranging from $201.06 to $201.65.
- F12The sales were executed in multiple trades at prices ranging from $202.23 to $202.27.
- F13The sale was executed in a single trade at a price of $205.69.
- F14The securities are directly held by a grantor retained annuity trust, of which the Reporting Person is sole trustee and beneficiary.
- F15The option vests over five years on each quarterly anniversary of December 25, 2023, subject to the Reporting Person's continued employment or service relationship with the Issuer on each such vesting date.
- F2The sale was executed in a single trade at a price of $190.68.
- F3The sales were executed in multiple trades at prices ranging from $191.94 to $192.42. The price reported reflects the weighted average sale price. The Reporting Person undertakes to provide upon request by the staff of the Securities and Exchange Commission, the Issuer, or a security holder of the Issuer, full information regarding the number of shares sold at each separate sale price within the ranges set forth in footnotes 3 to 12 to this Form 4.
- F4The sales were executed in multiple trades at prices ranging from $193.79 to $194.65.
- F5The sales were executed in multiple trades at prices ranging from $194.84 to $195.78.
- F6The sales were executed in multiple trades at prices ranging from $195.96 to $196.95.
- F7The sales were executed in multiple trades at prices ranging from $196.98 to $197.96.
- F8The sales were executed in multiple trades at prices ranging from $197.99 to $198.97.
- F9The sales were executed in multiple trades at prices ranging from $199.00 to $199.98.