SEC Form 4 · accession 0001209191-18-028475
Trade Desk, Inc. · TTD
Statement of changes in beneficial ownership, as filed. Original on EDGAR ↗
Reporting owner
Eric B Paley
Director
Period of report
May 3, 2018
Accepted (ET)
May 7, 2018 · 8:06 pm EDT
Rule 10b5-1 plan
unknown — predates the checkbox
Issuer CIK
0001671933
Table I — non-derivative securities
| Security | Date | Code | Shares | Price | A/D | Owned after | D/I | Nature of ownership |
|---|---|---|---|---|---|---|---|---|
| Class A Common StockF1,F2 | May 3, 2018 | A | 4,045 | $0.00 | A | 30,720 | D | |
| Class A Common StockF1,F3 | May 3, 2018 | A | 1,213 | $49.44 | A | 31,933 | D | |
| Class A Common StockF4 | holding | — | — | — | 4,392 | I | See Footnote | |
| Class A Common StockF5 | holding | — | — | — | 5,759 | I | See Footnote | |
| Class A Common StockF6 | holding | — | — | — | 7,063 | I | See Footnote |
Table II — derivative securities
No Table II lines on this filing.
Explanation of responses
- F1Grant of restricted stock award under the Issuer's 2016 Equity Incentive Plan. The shares vest in quarterly installments over the one-year period following the grant or, if earlier, will vest in full on the date of the Issuer's next annual meeting of stockholders, subject to the Reporting Person's continuous service as a board member through such date.
- F2This restricted stock award was issued to the Reporting Person pursuant to the Issuer's Non-Employee Director Compensation Policy as an annual director equity grant.
- F3This restricted stock award was issued to the Reporting Person pursuant to the Issuer's Non-Employee Director Compensation Policy in lieu of director retainer and meeting fees of $60,000.
- F4The reported securities are owned directly by Eric Paley 2015 Remainder Trust - GST Exempt Share (the "2015 Remainder Trust"). The Reporting Person is a beneficiary of the 2015 Remainder Trust.
- F5The reported securities are owned directly by Eric Paley 2016 Annuity Trust (the "2016 Annuity Trust"). The Reporting Person is a Beneficiary of the 2016 Annuity Trust.
- F6The reported securities are owned directly by Eric Paley 2017 Annuity Trust (the "2017 Annuity Trust"). The Reporting Person is a beneficiary of the Trust.