SEC Form 4 · accession 0001104659-17-019678

Trade Desk, Inc. · TTD

Statement of changes in beneficial ownership, as filed. Original on EDGAR ↗

Reporting owner

10% Owner

Period of report

Mar 20, 2017

Accepted (ET)

Mar 28, 2017 · 4:16 pm EDT

Rule 10b5-1 plan

unknown — predates the checkbox

Issuer CIK

0001671933

Table I — non-derivative securities

No Table I lines on this filing.

Security	Conv. / exercise price	Date	Code	Shares	A/D	Exercisable	Expires	Underlying	Underlying shares	Owned after	D/I
Class B Common Stock^F1,F2	—	Mar 20, 2017	S	15,908	D	—	—	Class A Common Stock	15,908	3,178,699	D
Class B Common Stock^F1,F2	—	Mar 22, 2017	S	35,600	D	—	—	Class A Common Stock	35,600	3,143,099	D
Class B Common Stock^F1,F2	—	Mar 22, 2017	S	577	D	—	—	Class A Common Stock	577	3,142,522	D
Class B Common Stock^F1,F2	—	Mar 23, 2017	S	43,700	D	—	—	Class A Common Stock	43,700	3,098,822	D
Class B Common Stock^F1,F2	—	Mar 24, 2017	S	23,744	D	—	—	Class A Common Stock	23,744	3,075,078	D
Class B Common Stock^F1,F2	—	Mar 24, 2017	S	29,571	D	—	—	Class A Common Stock	29,571	3,045,507	D
Class B Common Stock^F1,F2	—	Mar 24, 2017	S	900	D	—	—	Class A Common Stock	900	3,044,607	D
Class B Common Stock^F1,F2	—	Mar 27, 2017	S	24,000	D	—	—	Class A Common Stock	24,000	3,020,607	D
Class B Common Stock^F1,F2	—	Mar 27, 2017	S	7,708	D	—	—	Class A Common Stock	7,708	3,012,899	D
Class B Common Stock^F1,F2	—	Mar 27, 2017	S	32,000	D	—	—	Class A Common Stock	32,000	2,980,899	D
Class B Common Stock^F1,F2	—	Mar 27, 2017	S	24,200	D	—	—	Class A Common Stock	24,200	2,956,699	D
Class B Common Stock^F1,F2	—	Mar 27, 2017	S	84,832	D	—	—	Class A Common Stock	84,832	2,871,867	D

F1The Class B Common Stock is convertible into Class A Common Stock on a one-for-one basis and has no expiration date.
F2Each share of Class B Common Stock converts automatically into one share of Class A Common Stock upon any transfer.