SEC Form 4 · accession 0001373715-15-000255

ServiceNow, Inc. · NOW

Statement of changes in beneficial ownership, as filed. Original on EDGAR ↗

Reporting owner

Officer — Chief Revenue Officer

Period of report

Oct 27, 2015

Accepted (ET)

Oct 29, 2015 · 4:55 pm EDT

Rule 10b5-1 plan

unknown — predates the checkbox

Issuer CIK

0001373715

Table I — non-derivative securities

Security	Date	Code	Shares	Price	A/D	Owned after	D/I	Nature of ownership
Common Stock	Oct 27, 2015	M	10,000	$3.00	A	40,125	D
Common Stock^F2,F3	Oct 27, 2015	S	5,700	$79.2186	D	34,425	D
Common Stock^F2,F4	Oct 27, 2015	S	4,300	$79.8761	D	30,125	D
Common Stock	holding	—	—		—	190	I	By Schneider 2001 Living Trust

Security	Conv. / exercise price	Date	Code	Shares	A/D	Exercisable	Expires	Underlying	Underlying shares	Owned after	D/I
Employee Stock Option (Right to Buy)^F5	$3.00	Oct 27, 2015	M	10,000	D	—	Jul 22, 2021	Common Stock	10,000	63,862	D

F1The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.
F2Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).
F3Represents the weighted average sales price per share. The shares sold at prices ranging from $78.63 to $79.62 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.
F4Represents the weighted average sales price per share. The shares sold at prices ranging from $79.65 to $80.12 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.
F5This stock option grant is fully vested.