SEC Form 4 · accession 0001373715-15-000243
ServiceNow, Inc. · NOW
Statement of changes in beneficial ownership, as filed. Original on EDGAR ↗
Reporting owner
David Schneider
Officer — Chief Revenue Officer
Period of report
Oct 5, 2015
Accepted (ET)
Oct 7, 2015 · 2:42 pm EDT
Rule 10b5-1 plan
unknown — predates the checkbox
Issuer CIK
0001373715
Table I — non-derivative securities
| Security | Date | Code | Shares | Price | A/D | Owned after | D/I | Nature of ownership |
|---|---|---|---|---|---|---|---|---|
| Common Stock | Oct 5, 2015 | M | 10,000 | $3.00 | A | 40,125 | D | |
| Common StockF2,F3 | Oct 5, 2015 | S | 2,600 | $73.1188 | D | 37,525 | D | |
| Common StockF2,F4 | Oct 5, 2015 | S | 2,500 | $74.374 | D | 35,025 | D | |
| Common StockF2,F5 | Oct 5, 2015 | S | 3,100 | $75.1674 | D | 31,925 | D | |
| Common StockF2,F6 | Oct 5, 2015 | S | 1,800 | $76.2167 | D | 30,125 | D | |
| Common Stock | holding | — | — | — | 190 | I | By Schneider 2001 Living Trust |
Table II — derivative securities
| Security | Conv. / exercise price | Date | Code | Shares | A/D | Exercisable | Expires | Underlying | Underlying shares | Owned after | D/I |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Employee Stock Option (Right to Buy)F7 | $3.00 | Oct 5, 2015 | M | 10,000 | D | — | Jul 22, 2021 | Common Stock | 10,000 | 73,862 | D |
Explanation of responses
- F1The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.
- F2Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).
- F3Represents the weighted average sales price per share. The shares sold at prices ranging from $72.77 to $73.63 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.
- F4Represents the weighted average sales price per share. The shares sold at prices ranging from $73.81 to $74.78 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.
- F5Represents the weighted average sales price per share. The shares sold at prices ranging from $74.82 to $75.78 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.
- F6Represents the weighted average sales price per share. The shares sold at prices ranging from $75.86 to $76.41 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.
- F7This stock option grant is fully vested.