SEC Form 4 · accession 0001373715-15-000073

ServiceNow, Inc. · NOW

Statement of changes in beneficial ownership, as filed. Original on EDGAR ↗

Reporting owner

Officer — Chief Operating Officer

Period of report

Mar 2, 2015

Accepted (ET)

Mar 4, 2015 · 2:55 pm EST

Rule 10b5-1 plan

unknown — predates the checkbox

Issuer CIK

0001373715

Table I — non-derivative securities

Security	Date	Code	Shares	Price	A/D	Owned after	D/I
Common Stock	Mar 2, 2015	M	25,000	$3.00	A	60,314	D
Common Stock^F2,F3	Mar 2, 2015	S	12,511	$75.9111	D	47,803	D
Common Stock^F2,F4	Mar 2, 2015	S	12,489	$76.3565	D	35,314	D

Security	Conv. / exercise price	Date	Code	Shares	A/D	Exercisable	Expires	Underlying	Underlying shares	Owned after	D/I
Employee Stock Option (Right to Buy)^F5,F6	$3.00	Mar 2, 2015	M	25,000	D	—	Aug 14, 2021	Common Stock	25,000	170,000	D

F1The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person.
F2Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1).
F3Represents the weighted average sales price per share. The shares sold at prices ranging from $75.16 to $76.15 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.
F4Represents the weighted average sales price per share. The shares sold at prices ranging from $76.16 to $76.77 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer.
F5Immediately exercisable.
F6The stock option grant shall vest as to 1/4th of the total number of shares on August 15, 2012 and thereafter shall vest as to 1/48th of the total number of shares in equal monthly installments.