SEC Form 4 · accession 0001333493-15-000070

eHealth, Inc. · EHTH

Statement of changes in beneficial ownership, as filed. Original on EDGAR ↗

Reporting owner

Officer — Sr. VP & CFO

Period of report

Dec 2, 2015

Accepted (ET)

Dec 4, 2015 · 4:59 pm EST

Rule 10b5-1 plan

unknown — predates the checkbox

Issuer CIK

0001333493

Table I — non-derivative securities

Security	Date	Code	Shares	Price	A/D	Owned after	D/I	Nature of ownership
Common Stock	Dec 2, 2015	M	11,363	$8.80	A	59,023	D
Common Stock^F2	Dec 2, 2015	S	11,363	$12.3574	D	47,660	D
Common Stock	Dec 2, 2015	M	11,571	$8.80	A	59,231	D
Common Stock^F3	Dec 2, 2015	S	11,571	$12.3548	D	47,660	D
Common Stock	Dec 3, 2015	M	2,065	$8.80	A	49,725	D
Common Stock^F5	Dec 3, 2015	S	2,065	$11.9528	D	47,660	D
Common Stock^F6	holding	—	—		—	6,965	I	By Trust

Security	Conv. / exercise price	Date	Code	Shares	A/D	Exercisable	Expires	Underlying	Underlying shares	Owned after	D/I
Employee Stock Option (right to buy)^F4	$8.80	Dec 2, 2015	M	11,363	D	—	Dec 14, 2015	Common Stock	11,363	0	D
Employee Stock Option (right to buy)^F4	$8.80	Dec 2, 2015	M	11,571	D	—	Dec 14, 2015	Common Stock	11,571	2,065	D
Employee Stock Option (right to buy)^F4	$8.80	Dec 3, 2015	M	2,065	D	—	Dec 14, 2015	Common Stock	2,065	0	D

F1The transactions reported on this date were effected pursuant to a Rule 10b5-1 trading plan.
F2The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $12.18 to $12.765, inclusive.
F3The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $12.18 to $12.765, inclusive.
F4Immediately exercisable for all option shares. The option shares become vested as to 20% of the shares 1 year after December 14, 2005 and 1/60th of the shares upon completion of each month of continuous service thereafter.
F5The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $11.79 to $12.26, inclusive. The reporting person undertakes to provide to eHealth, Inc., any security holder of eHealth, Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in footnotes (2), (3) and (5) to this Form 4.
F6Shares are held by Restatement of the Stuart Mark Huizinga TTEE and Vicki Annece Huizinga Revocable Trust (2008).